About

We understand that the hardest thing about changing lifestyle habits is staying motivated. We want to make it easier.

Functional imagery training or FIT combines the science of craving and desire with person-centred coaching techniques to create a unique way to empower change. It gives you essential tools to help your clients stay motivated, leaving you free to help more people.

FIT facilitates lifestyle change, supporting decision making and motivating healthy behaviours. It improves mental health, using personalised imagery techniques to stabilise mood, disrupt unhelpful cycles of thinking, and empower positive change.

FIT uses dialogue and imagery to explore how things are now and how they could be better in the future. Possible solutions are tried out in imagery, using memories of past successes to overcome anticipated obstacles. Clients learn how to use imagery to stay motivated as their goals change. The videos below illustrate how this happens.

1. Introducing imagery

This video shows how a functional imagery training practitioner introduces imagery to clients
2. Building motivation

Using empathic communication and functional imagery to build motivation for change
3. Developing ideas

Using multisensory imagery and empathic reflection to motivate action
4. Strengthening confidence

This video shows how to use imagery of past successes to strengthen confidence in current plans. Sign up for FIT Practitioner training to unlock it.
5. Temptation buster

Make the most of functional imagery by training your clients to switch attention from craving images to goal images.
6. Training imagery

FIT practitioners use behavioural cueing to encourage practice to strengthen imagery. This video is available as part of FIT Practitioner training
7. FIT booster

See how to use follow up sessions to fine-tune imagery and show clients how to apply FIT to stay motivated as their situation changes. This video is available as part of FIT Practitioner training

1. Introducing imagery

This video shows how a functional imagery training practitioner introduces imagery to clients

2. Building motivation

Using empathic communication and functional imagery to build motivation for change

3. Developing ideas

Using multisensory imagery and empathic reflection to motivate action

4. Strengthening confidence

This video shows how to use imagery of past successes to strengthen confidence in current plans. Sign up for FIT Practitioner training to unlock it.

5. Temptation buster

Make the most of functional imagery by training your clients to switch attention from craving images to goal images.

6. Training imagery

FIT practitioners use behavioural cueing to encourage practice to strengthen imagery. This video is available as part of FIT Practitioner training

7. FIT booster

See how to use follow up sessions to fine-tune imagery and show clients how to apply FIT to stay motivated as their situation changes. This video is available as part of FIT Practitioner training

Testimonials

Fantastic. Perfect use of visual roleplay and real issue demonstrations. Exceptional response to answering questions. Allowed sufficient time and gave in depth answers. Good mix of slides; participation and role play etc. Well delivered. Very interesting and appears simple and easy to use and like it would be extremely beneficial.
Psychologist - BABCP workshop participant